Almost three weeks before the start of the 14th Solarexpo, the organisers have begun preparing for its joint opening with The Innovation Cloud, which will take place in the Fiera Milano Rho, Italy, from 8 to 10 May. In addition to the Solarexpo’s focus on photovoltaics and solar thermodynamics, it is the aim of The Innovation Cloud to also promote all other renewable sources of electricity and energy. At the beginning of April, the registration list showed more than 400 exhibitors representing companies and brands. More than 300 speakers will take part in conferences viewed as one of the perks of a trade fair which has long been known as a showcase for innovation and a key event for the entire solar business community. In 2012, the fair had attracted more than 50,000 visitors and over 1,000 exhibiting companies, according to its organisers.
“The Solarexpo is a key event for all solar professionals who want to stay on top of and understand current trends,” says Luca Zingale, founder and Scientific Director of the Solarexpo. “A particularly difficult and delicate economic situation such as the current one - especially for the manufacturing business – increases the importance of the trade fair in achieving a critical mass and generating new business.”
Although most of the Solarexpo is dedicated to photovoltaics, there will be an exhibition area for solar thermal, presenting innovative technologies in the fields of solar heating and cooling, concentrating solar thermal power and solar thermal supply chain & manufacturing equipment. In line with tradition, the trade fair will be accompanied by a series of high-profile events on technological and scientific developments:
Research and consulting company Ambiente Italia and the Politecnico di Milano will offer a joint special training for large-scale solar thermal plants (Monday to Friday, 9.30am – 1.30pm). On Thursday from 9.30am to 1.30pm, the National Conference & Question Time organised by GSE (Gestore dei Servizi Energetici) will deal with “Gli strumenti per l’efficienza energetica: conto termico e certificati bianchi (White Certificates)”. Conto Termico is the new Italian incentive scheme for energy efficiency and renewable heat. Both events will be held in Italian.
In order to encourage the national green industry to enter new and emerging markets, the Solarexpo organisers have recently launched the Internationalization Hot Spot. They envisage the project to produce both a series of market intelligence initiatives and matchmaking instruments. The project leaders also intend to offer businesses the chance to meet foreign trade delegations and consulate staff, in order to present investment opportunities in the most attractive markets for renewable energies.
This text was written by Stephanie Banse, a German journalist specialised in solar thermal technology (banse(@)solrico.com).