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Smart Heat: Ruvi Solar Highlights Customer Experience

Submitted by Baerbel Epp on March 14, 2016
Studies by different consulting companies, such as PricewaterhouseCoopers and Oliver Wyman, agree that information technology will revolutionise the energy sector from the ground up. Along with the trend of “digitalisation” goes the one of “customer centricity”, which means putting the end users’ preferences and way of thinking in the focus of product design – just as has been done by providers of convenience products. The energy sector in general and solar thermal in particular have hardly pushed the issue into the public spotlight. Now the Austrian start-up ruvi created a new solution to monitor solar thermal systems. The company’s novel approach: Make solar thermal easily understandable without forcing the user to read a manual. 
 

Austria: Low Oil Price and Lack of Political Support Weakens Market

Submitted by Baerbel Epp on February 15, 2016
Heating with oilAccording to the ISOL Index by solrico and market data from the industry association Austria Solar, the solar thermal industry is heading into another year of declining markets. Low oil prices and corresponding campaigns of the fossil heating industry have had a substantial impact on this renewable technology. The banner shows the slogan “Heizen mit Öl – das zahlt sich aus” (The Benefits of Using Oil to Heat Your Home) on the website of the Austrian mineral oil industry, which offers grants of EUR 2,500 for the installation of a condensing oil boiler in a single-family building. Austria Solar has also criticised the reduction in the renewable budget of the Austrian Climate and Energy Fund as well as the complicated incentive scheme rules throughout the states. The large-scale project market is what keeps the industry alive. 

Austria: Tough Competition in a Shrinking Market

Submitted by Baerbel Epp on April 29, 2013

2012 meant shrinking sales figures in the Austrian solar thermal market for the third time in a row. Although most states have increased their subsidies for solar thermal, 2013 does not seem to get any better. Three companies went bankrupt within the last four months. Collector prices on the market are dropping – some call it normal competition or the end of a high price era, others call it dumping. According to the sales data from Austria Solar members, the market shrank by almost 16% in 2012 compared to 2011, reaching about 200,000 m² last year.

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